Marketing Plan for Entrepreneur - 10970 Words

MINISTRY OF EDUCATION AND SCIENCE OF THE REPUBLIC OF KAZAKHSTAN INTERNATIONAL ACADEMY OF BUSINESS Chair of Management and Marketing COURSE PAPER Written for the â€Å"Business Organization† course on the topic: â€Å"MARKETING PLAN FOR ENTREPRENEUR† Prepare by: 3rd year student Full time, group MN – 0901; C.A. Sankova Checked by: Houman Sanandaji, Senior Lecturer Almaty 2010 Content INTRODUCTION. 5 Chapter 1. THE ESSENCE, TECHNIQUES AND STRATEGIES OF MARKETING PLAN AND ITS CONTROL 6 1.1 The concept and the essence of marketing. 6 1.2 Components of marketing research. 7 1.3 Stages of†¦show more content†¦The object of study is the Zhambil Library, which is the non profit enterprise strongly in need of active marketing promotion. I conducted a situational analysis, analysis of the competitive environment, and presents data on the characteristics of overall library’s activity. In order to improve marketing activities, I propose several strategies and programs that will help identify customers’ choices especially young ones, active communication with visitors in order to receive feedback, organization of competition, and thematic events within the library’s boundaries to attract as many readers as possible and increase overall interest to libraries. In the course work used a number of schemes organized structures used in marketing activities which can be analyzed to choose the best option. Chapter 1. THE ESSENCE, TECHNIQUES AND STRATEGIES OF MARKETING PLAN AND ITS CONTROL 1.1 The concept and the essence of marketing. Company can build its management based on different concepts -financial, by accounting the best areas of expenditure and investments; competitive, displacing any way a competitor from the market, commodity, improving quality indicators of their products, etc. However, at present time the greatest effect in the management gives marketingShow MoreRelatedSuccess And Success : An Analysis Of Startup Business1124 Words   |  5 Pagessuccessful business marketing plan has little to do with a gut feeling or a hunch; it is rather based on sound market research. A competitive advantage will be given to any small business that realizes this. This is not however, where entrepreneurs focus there attentions. Even though well done market research is crucial for understanding the competition, most entrepreneur ideas center on entrepreneur business opportunities and creating successful products. If an entrepreneur spends time understandingRead MoreMarketing Methods Of Creative Marketing Techniques 1189 Words   |  5 PagesCreative Marketing Techniques The other day I went to Denver to visit my mom. Near the entrance to her independent living facility, they were building a bunch of new condos. As I rounded the corner, I could not help but notice a woman dressed only in a bikini and a stocking cap holding up a grand opening sign. It seemed odd and out of place to see a woman so scantily dressed as the temperature was in the 30 s. My curiosity was piqued. As I got closer, I noticed that it was not a real woman at allRead MoreSmall Business 101 Essay1495 Words   |  6 Pagesindustries. Even though these statistics are scary for new entrepreneurs, they have to look at the grit and the good business planning and execution of successful ones and they should try to be in the success list Hupalo, P. I. (2001). There are certain red flags to indicate that business is in the verge of failure and close to getting bankrupt. No business would abruptly go down and there will definitely be symptoms. If the entrepreneur has difficulty in paying his bill, market for the productRead MoreEssay on Starting a Business Plan1664 Words   |  7 Pagesadvice for a new entrepreneur interested in starting a business is to create a solid business plan that outlines the business in its entirety. A well-constructed, written business plan will help owners remain focused on their operations, marketing and financial measures through the duration of the business life. In addition, knowing the risks involved in starting a business can help prevent and minimize mistakes that cause many entrepreneurs to fail within the first year. Business plans should continuouslyRead MoreDesigning A One Stop Shop For Aspiring Entrepreneurs918 Words   |  4 Pagespractically any purpose that a user would need something for, from o rdering car service to checking up on social media outlets, there is an application for it. A virtual entrepreneur mobile application is a great application to bring into the mobile market. The idea behind the application is to create a one-stop shop for aspiring entrepreneurs who need assistance into building their business form the ground up. This application main task is to assist users in the steps of getting their business off the groundRead MoreThe Potential Benefits Of Being An Entrepreneur1190 Words   |  5 Pagesmight be the potential benefits of being an entrepreneur for you personally? †¢ One of the major advantages of being an entrepreneur is the idea of having financial freedom. Entrepreneur’s salary is based on their effort and thus do not have to worry about what the employer offers them. †¢ Entrepreneurship offers independence as entrepreneurs make their own decisions and are not restricted by company policy. †¢ Another key benefit of being an entrepreneur is that it is flexible in terms of schedulingRead MoreA Report On New Zealand1434 Words   |  6 PagesIntroduction Content of article is with major attention for the better scope that entrepreneur in New Zealand. Conversation with Mr. Vishal, who happens to be a hospitality entrepreneur; about the entrepreneurship prospects in the country and the variety of factors that are to be measured. This segment is taken by him so as to make a beginning and enlarge his business in Hospitality industry. The reason which works to be the driving force for his to move ahead in this direction is the high demandRead MoreCase Study : Bringing Yanjing Beer1651 Words   |  7 PagesExecutive Summary This case study looks at the problems facing immigrant entrepreneurs in Canada and key recommendations to follow in order to succeed in starting a profitable company. Shu Guo, like 40,000 other immigrants, came to Canada seeking entrepreneurial opportunities, but many would fall short. Immigrant entrepreneurs in Canada find themselves falling to the same problems. These include a lack of start-up money, correct marketing to find customers, dealing with government regulations that theyRead MorePublic Relations, Advertisement, And Marketing1014 Words   |  5 PagesRae Elizabeth Knobloch 09-03-15 PR Paper P.A.M. Many are unclear on the differences between public relations, advertisement, and marketing. They are very different and each has distinct characteristics that define their roles in the workforce. When public relations, marketing, and advertisement are used together they can be used to form a very successful plan if used to their full advantages. Worldwide, people aren’t sure what public relations role is in the workplace. Public relations is aRead MoreMarketing Strategy : A Product Or A Service Prototype Essay1419 Words   |  6 PagesMarketing Strategy Every entrepreneur should work big and fast by prioritizing growth over profitability, dominating the current market before any competitors. As a result, faithful customers and functional profit will naturally emerge. â€Å"If you have a great product, getting in the door may be the hardest part of the battle† (Kawasaki, 2004, pg.49). It is just impossible to walk into any startup without having someone giving it a discussion. The basic marketing plan of raising awareness, to generate

Drug Abuse And Addiction Drugs - 977 Words

Drug abuse/addiction Jeremy Graham May 11, 2015 Period, 5 Drug abuse and addiction Drug abuse/addiction is a major problem in Indiana that affects many individual. Several solutions such as rehab and drug classes have been tried. Yet, the best solution is taking drug classes. Many people do not understand why people become addicted to drugs or how drugs change the brain to foster compulsive drug abuse. They mistakenly view drug abuse and addiction as strictly a social problem and may characterize those who take drugs as morally weak. One very common belief is that drug abusers should be able to just stop taking drugs if they are only willing to change their behavior. Drug addiction is a chronic, often relapsing brain disease that causes compulsive drug seeking and use, despite harmful consequences to the drug addict and those around them. Drug addiction is a brain disease because the abuse of drugs leads to changes in the structure and function of the brain. Although it is true that for most people the initial decision to take dru gs is voluntary, over time the changes in the brain caused by repeated drug abuse could affect a person s self-control and ability to make sound decisions, and at the same time create an intense impulse to take drugs. It is because of these changes in the brain that it is so challenging for a person who is addicted to stop abusing drugs. Fortunately, there are treatments that help people to counteract addiction sShow MoreRelatedDrug Abuse And Drug Addiction1257 Words   |  6 Pages Drugs had been existing since the early 15th century and society has confronted drug abuse and addiction ever since. In the modern world, drug abuse has become a problem for many individuals do to traumatic experiences, mental disorders, peer pressure and personal problems. For every addiction there is always a solution, professional assistance can help a drug addict get control of his/her life once again. Drug rehabilitation programs can be essential for drug addicts only if the victims are committedRead MoreDrug Addiction : Drugs And Drug Abuse Essay1615 Words   |  7 Pages this drug is extremely addictive and has been illegal in the United States for many years. Although many individuals seem to discover a way to obtain this very lethal drug. Even though, heroin is highly addictive and used by choice by an individual with a drug addiction; the number of deaths from Heroin is escalating daily, to the point where more than 26 overdoses in one day maybe even more. This epidemic n eeds to be put to a halt. Despite the fact the focus was on prescription addiction increaseRead MoreDrug Addiction And Drug Abuse1401 Words   |  6 PagesAn Essay on Drug Addiction and Drug Abuse Introduction: The terms drug addiction and drug abuse are often used interchangeably. However, they are in fact two separate situations. Drug abuse generally leads a person down the path toward drug addiction, but not every individual who abuses drugs becomes an addict. The definition of drug abuse continues to change because the term is subjective and infused with the political and moral values of the society or culture one lives in. An exampleRead MoreDrug Abuse And Drug Addiction775 Words   |  4 Pages Drug Abuse Treatment 6.15 6.23 6.49 6.73 7.21 7.55 7.66 7.85 7.89 8.83 Percentage of Total Funding 30.9% 30.2% 29.9% 30.8% 29.0% 30.7% 31.4% 32.0% 31.3% 35.0% Drug Abuse Prevention 2.04 1.96 1.93 1.84 1.95 1.56 1.48 1.34 1.28 1.28 Percentage of Total Funding 10.3% 9.5% 8.9% 8.4% 7.8% 6.3% 6.1% 5.5% 5.1% 5.1% Total Demand Reduction 8.19 8.19 8.43 8.57 9.16 9.11 9.14 9.19 9.16 10.10 Percentage of Total Funding 41.2% 39.7% 38Read MoreDrug Abuse and Addiction851 Words   |  4 PagesDrug Abuse and Addiction, Problems amp; Solutions in Turkey Drug Abuse and Addiction, Problems amp; Solutions in Turkey Abdullah Furkan Kaya Ä °stanbul Åžehir University 30.4.2012 Drug abuse is an addiction, which has different substance types and can ruin people’s life or even cause death. People use it for variety of reasons such as getting away from their bothers or getting high. Approximately 200 million people abusing drugs, most of them are addicted in the world. This number isRead MorePaper Drug Abuse Drug Addiction1403 Words   |  6 PagesKeisha Ellis Drug Abuse Drug Addiction SOC 203 Social Problems Instructor Ely May 11, 2015 Numerous individuals do not comprehend why individuals get to be dependent on drugs or how drugs can change the mind to cultivate enthusiastic drug abuse. They erroneously view drug misuse and dependence as entirely a social issue and may describe the individuals who take drugs as ethically powerless (Alving, Matyas, Torres, Jalah, Beck, 2014). One extremely regular belief is that drugs abusersRead MoreDrug Abuse And Addiction1261 Words   |  6 PagesDrug Abuse and Addiction Individuals are well on the way to begin drug abuse including alcohol, tobacco, marijuana and many more drugs which are illegal. It has been seen that most affected category falls under the effect of drug abuse is adolescence and young adulthood. The percentage of senior students during their high school, who will have tried alcohol is 70 percent in the ratio and 40 percent of them start smoking and nearly 20 percent of them start taking prescription drugs. (National InstituteRead MoreDrug Abuse And The Consequences Of Drug Addiction1593 Words   |  7 PagesDrug addiction has become prevalent in our societies today such as the use of heroin. Using Marc, Lewis (2011) text â€Å"Memoirs of an Addicted Brain: A Neuroscientist Examines his Former Life on Drugs† this paper focuses on drug abuse, heroin, and the consequences that the users face as they battle their addiction and related problems. In the text, chapter 8 provides a significant background and overview of Heroin as a drug, hence major section of this paper will rely on facts provided within this chapterRead MoreAddiction : Drug Abuse, Tolerance, And Addiction2246 Words   |  9 PagesAddiction is a worldwide disease that is not discriminatory against whom it affects. People take drugs because they want to change something in their lives; â€Å"They thinks drugs are a solution. But eventually, drugs become the problem† (â€Å"Truth About Drug Addiction†). This leads people to wonder, What is addiction? Are there treatments for addiction? There are four common steps on the pathway to addiction: drug abuse, tolerance, dependence, and last but not least addiction. (Advert: Substance AbuseRead MoreDrug Addiction And Substance Abuse1808 Words   |  8 Pageshas taken over their life? Addiction includes biological, psychological, and behavioral factors. It is very dangerous emotionally, psychologically, and physically. Drug addiction or substance abuse is an ongoing uncontrollable nee d to use drugs, despite the harmful or negative consequences it causes. The person depends on drugs to keep functioning normally as the natural chemical balance of the brain is altered. No matter the reason a person starts abusing drugs, either for excitement, escape

Air Transportation history Free Essays

Since the invention of air planes few decades ago, air travelling has become famous among travellers. When the air transportation was first introduced in 1903 by the Wright Brothers, many people could not travel using it because it was expensive. But after few decades, technology has improved and air transportation is being widely used all around the world. We will write a custom essay sample on Air Transportation history or any similar topic only for you Order Now Most of the countries has built airports and has their own airline companies. Today, due to rivalry among airline companies air travelling has become much cheaper. As a result, cheap air travelling has advantages and disadvantages for us, our country and to the world. Firstly, the main benefit of cheap air travel is that it is cheap. So it allows all the people to travel around the world. Those days only the rich people could use air travelling, but now even the ordinary people also can use it to travel, pursue their studies, do business, and go for a vacation. It is not surprising that most people wish to travel to distant land, a country far away but travelling cost lots of money. So the people need to reconsider their travel plans since flight rates are way too high back then. Today, due to competition among airline companies, they are offering cheap flight rates that consumers like us could afford. It also helps maintain long distance relationship. Before the IT technology is developed, air transportation is the only option people who live on the other end the world keep in touch with their loved ones. Although cheap air travel allows everybody to travel, air planes causes air pollution and sound pollution. Since air planes burns hydrocarbon fuel, it releases greenhouse gases such as carbon dioxide and nitrogen oxides. The greenhouse gases causes global warming and the effects of global warming is polar ice caps melting, increased probability and intensity of droughts and heat waves, warmer waters and more hurricanes, spread of diseases and economic consequences. Air planes also causes sound pollution which effects hearing impairment, hypertension, heart diseases and annoyance sleep disturbance. Furthermore, the chances of surviving when a plane crash is lower than any other transportation. In addition, most of the airports are build outside of the city,so once the people get off the plane, they still need to travel to reach the city. Finally, cheap air travel also saves time. Long ago people travel using horses, camels, elephants, boats and ships but it takes days to reach a place. Now, air travel helps us to reach a far place or country just in hours. Besides that, air transportation enerates almost 32 million jobs annually and contributes almost 7. 5 percents of the world’s GDP which is a huge profit. Moreover, air transportation is the fastest worldwide transport system which is one the key factor of economic growth. In conclusion, cheap air travel saves time and money for the people and increases the economic growth in our country although it causes air pollution. So, the government should some solution to neutralise the greenhouse gases released by planes which causes global housewarming. How to cite Air Transportation history, Essay examples

Contemporary Indigenous Health and Wellbeing - MyAssignmenthelp.com

Question: Discuss about the Contemporary Indigenous Health and Wellbeing. Answer: The Aboriginal and Torres Islander population are known to face poor health conditions, as indicated by statistical data. Based on such information different policies have been set up to guide optimal care service delivery for this population. The present essay is based on the case study of nursing care provided to Judy, a 57yr old Aboriginal woman with type 2 Diabetes. The paper provides a brief explanation of the Closing the Gap (CTG) policy together with the significance of the policy in health outcomes of Aboriginal and Torres Islander Population. Challenges and barriers affecting the changes are cited. The essay then analyses the impact of Judys Diabetes and how it can be addressed within CTG encompassing social and health determinants. The benefits that Judy would gain from being registered on CTG would form the next section of the essay, including the impact on her social determinants. The implication for AMS and ALO services for the patient would be highlighted next, which wo uld include the relationship between the health systems. Aboriginal and Torres Strait Islander population contribute to about three percent of the total population in Australia, and eighty percent of this population lives in metropolitan and regional areas. Research indicates that this section of the population has higher rates of chronic diseases as compared to the non-indigenous population. There is an immediate need of focusing on adequate prevention and management of chronic diseases so that the gap in life expectancy can be closed (Cross, Barnett and Dennis 2017) Further, Aboriginal people are expected to die 10 years earlier than non-Aboriginal Australians. On average, Aboriginal males live 67.2 years, which is 11.5 years less than their non-Aboriginal peers; women live 72.9 years, 9.7 years less than the non-Aboriginal peers (aihw.gov.au 2017). Such data, highlighting the poor health conditions of the aboriginal population drew the attention of the health care authorities and formed the basis of distinct policies. The Closing the Gap (CTG) policy is a well known strategy put forward by the government that has the aim of reducing the disadvantage and discrimination among the Aboriginal and Torres Islander people in relation to life expectancy, early childhood education, child mortality, employment outcomes and educational achievement. This policy came into existence in the year 2008 as a response to the call of Social justice report published in 2005, and the Close the Gap social justice campaign. The government has aimed that the country would be achieving equality in life expectancy and health status between Aboriginal and non-indigenous population by the end of the year 2030. The policy had been formed with the motto of encouraging individuals of the nation to work side by side with Aboriginal and Torres Islander people on the quest of reconciliation and recognition, for building a promising future for all individuals. At the core of the policy lies the aim to have a better Australia by achi eving significant milestones in the connexion between the Australian government and the Aboriginal population. The policy addresses areas of education, health and employment where progress is to be made on an immediate basis. Effective mechanisms are put in place for working in collaboration and supporting decision making at the community level (closingthegappolicyreport 2017). The importance of culture is not to be underestimated while working in collaboration with this population. It is true that the link with culture, family and land lies at the core of wellbeing of the Aboriginal people. The culture of this population is distinct and continuous. Acknowledging the impact of the past policies, the present policy focuses on addressing the gaps generated by previous initiatives. Engagement of the aboriginal population into community services has been a key issue, and therefore the policy focuses on supporting ownership and fostering a partnership of the Aboriginal people with the go vernment (humanrights.gov.au 2017). The policy has had a positive impact on the health outcomes of the Aboriginal and Torres Islander people. Between 20052007 and 20102012, Indigenous life expectancy at birth increased by 0.6 years for girls and by 1.6 years for boys. Over the same period, the gap between Indigenous and non-Indigenous life expectancy narrowed by 0.8 years for males and 0.1 years for females. There has been a major improvement in Indigenous mortality rate from chronic diseases, especially circulatory diseases which is the leading cause of death. This was a noteworthy achievement. Over the longer term, Indigenous child mortality rates have declined, and the gap has narrowed between 1998 and 2015. In 2016, the overall attendance rate for Indigenous students nationally was 83.4 per cent, compared with 93.1 per cent for non-Indigenous students. While considerable progress has been achieved in terms of Aboriginal health, challenges have been faced while bringing about the change. These barriers have been rel ated to rising rate of domestic violence, substance abuse and increased crime rate (Willis, Reynolds and Keleher 2016). Moreover, there has been politics in setting up public policy goals as the present targets. Determined targets are known to be the cause of a transparent signal of commitment in the political front. The risk with targets that are overambitious is that if the targets are not achievable, then a political message is reinforced, highlighting that the government is not efficient enough (Davidson 2014). Diabetes is a chronic disease that is the cause of multiple macro and micro complications such as diabetic retinopathy, diabetic neuropathy and extreme fatigue. Some of the well-noted complications include impaired physical functioning, increased risk of falls and deficits in postural stability. The loss of physical independence has a major negative impact on the quality of life of the patient. Foot ulcers are a serious and common complication of diabetes that requires effective management strategy implementation (Chow et al. 2014). In the present case, Judy has been diagnosed with Diabetes and has suffered leg ulcer as a major complication. The foreseeable complication that would impact her life is impaired mobility and social exclusion. Further, since her she lives alone, and is aged, it is likely that she would face difficulty in carrying out daily activities of life. Lastly, Judy is at high risk of facing social exclusion since she is living alone in her home, with minimal social support (Mondesir et al. 2015). CTG, within the initiative of Healthy Lives focuses on improvement of health and wellbeing of aboriginals since the perception is that health is more than the mere physical condition. It is emotional, social, spiritual and social wellbeing of the individual. The policy has initiatives for a healthy lifestyle and diabetes teams that educate patients on the prevention and management of diabetes. The teams focus on one-on-one interaction with patients for fostering an open discussion about diabetes management. The education emphasises on educating about the importance of healthy lifestyle and healthy diet (closingthegappolicyreport 2017). Engaging Judy with CTG would potentially benefit her in the short term as well as long term. The registration with CTG would ensure that services are provided to empower Judy, who is being perceived as a vulnerable and disadvantaged individual. The key gain would be social support provided to the patient and her family members so that they demonstrate adequate self-management systems (Baek, Tanenbaum, and Gonzalez 2014). The social determinants of health that are relevant to the present scenario are culture, access to medical care, and social support. With the help of CTG initiatives, Judy would be provided with services that are culturally sensitive and safe in the context of respecting the dignity of the cultural beliefs and attitudes of the individual. Judy would be better placed to access healthcare services to management diabetes and leg ulcer (Gao et al. 2013). Aboriginal Liasion Officer (ALO) is the professional responsible for ensuring that the Aboriginal and Torres Islander individuals are able to access mainstream healthcare services. The person is capable of providing emotional, cultural and social support to patients and family members when the person is suffering from poor health outcomes. This is important since Judy has been suffering from diabetes and associated health complication that is leg ulcer, and she requires social support. Her family members, that is her children, are also in the need of proper guidance regarding patient management strategies. Information about healthcare services is provided by ALO, who act as the link between hospital and other indigenous community resources. This is crucial since Judy would be in the need of additional resources for managing diabetes, which demands regular health checkups (McKenna et al. 2015). The Aboriginal Medical Service (AMS) had been set up as the first Aboriginal community controlled health service in Australia in the year 1971. The service aims at improving the health standards in Aboriginal communities across the country. A number of diabetes service are known to provide management support to aboriginal people in the country. The diabetes service agencies work in collaboration with the AMS to provide coordinated care to diabetic patients. Through AMS, Judy would be delivered individualistic care with the support of specialists and GPS working in collaboration (Govil et al. 2014). At the end of the essay, it is to be stated that Aboriginal and Torres Islander peoples health status is a key concern for the country as there exists a considerable gap between the outcomes of the aboriginal and non-aboriginal population. A number of initiatives have been taken up by the government that chiefly focuses on delivering adequate care to this community in collaboration with distinct agencies. Oe such noteworthy initiative is the Close The Gap (CTG) policy that aims at achieving significant milestones in establishing a relationship between the government and the aboriginals. Healthcare is responsible for providing culturally sensitive and safe care to patient population coming from ethnically diverse communities. Aboriginal patients, suffering from chronic conditions such as diabetes, can be better cared for by including them under the CTG. Commitment towards unbiased and discrimination-free healthcare service delivery would soon bring desired outcomes in the future. Reference Australian Institute of Health and Welfare. (2017).Life expectancy. [online] Available at: https://www.aihw.gov.au/reports/life-expectancy-death/deaths-in-australia/contents/life-expectancy [Accessed 20 Dec. 2017]. Baek, R.N., Tanenbaum, M.L. and Gonzalez, J.S., 2014. Diabetes burden and diabetes distress: The buffering effect of social support.Annals of Behavioral Medicine,48(2), pp.145-155. Chow, E., Bernjak, A., Williams, S., Fawdry, R.A., Hibbert, S., Freeman, J., Sheridan, P.J. and Heller, S.R., 2014. Risk of cardiac arrhythmias during hypoglycemia in patients with type 2 diabetes and cardiovascular risk.Diabetes,63(5), pp.1738-1747. Closing The Gap Prime Ministers Report 2017. (2017). Australian Government. Cross, D.M.G., Barnett, T. and Dennis, S.L., 2017. Expanding horizons: Using virtual orientation tours to promote rural, remote and Aboriginal health. In35th Annual CRANAplus Conference. Davidson, H. (2014). Close the Gap and Closing the Gap whats the difference?.The Guardian. [online] Available at: https://www.theguardian.com/world/blog/2014/feb/12/close-the-gap-and-closing-the-gap-whats-the-differen [Accessed 20 Dec. 2017]. Gao, J., Wang, J., Zheng, P., Haardrfer, R., Kegler, M.C., Zhu, Y. and Fu, H., 2013. Effects of self-care, self-efficacy, social support on glycemic control in adults with type 2 diabetes.BMC family practice,14(1), p.66. Govil, D., Lin, I., Dodd, T., Cox, R., Moss, P., Thompson, S. and Maiorana, A., 2014. Identifying culturally appropriate strategies for coronary heart disease secondary prevention in a regional Aboriginal Medical Service.Australian journal of primary health,20(3), pp.266-272. Humanrights.gov.au. (2017).Close the Gap: Indigenous Health Campaign | Australian Human Rights Commission. [online] Available at: https://www.humanrights.gov.au/our-work/aboriginal-and-torres-strait-islander-social-justice/projects/close-gap-indigenous-health [Accessed 20 Dec. 2017]. McKenna, B., Fernbacher, S., Furness, T. and Hannon, M., 2015. Cultural brokerage and beyond: piloting the role of an urban Aboriginal Mental Health Liaison Officer.BMC public health,15(1), p.881. Mondesir, F.L., White, K., Liese, A.D. and McLain, A.C., 2015. Gender, illness-related diabetes social support, and glycemic control among middle-aged and older adults.Journals of Gerontology Series B: Psychological Sciences and Social Sciences,71(6), pp.1081-1088. Willis, E., Reynolds, L. and Keleher, H. eds., 2016.Understanding the Australian health care system. Elsevier Health Sciences.